DUSCHOLUX, the Swiss-German family company, has become the referee shirt sponsor for the Men’s World Floorball Championships 2022. DUSCHOLUX is one of the world’s leading shower wall manufactures and designs individual bath solutions that reflect the zeitgeist and satisfy high standards.
“Floorball has become a major sport in Switzerland. When we found out that there is still a key asset available, we quickly made the decision to evaluate this opportunity. With the target of 150.000 spectators and visibility in Swiss main television we saw great potential”, explains Mr Thomas Baumgartner, Area Manager. “It is no secret that I also have a career as an IFF referee so it is a great pleasure we can be on the customised referee shirts. During my time as referee we never had such cool shirts”, he continues with a smile.
“We are delighted to have DUSCHOLUX among our sponsors. I also welcome their open-minded approach of choosing this custom shirt as their medium of visibility which establishes a connection to their individual design approach in their services”, describes Tero Kalsta, IFF Sales Coordinator.
The Men’s IFF World Floorball Championships 2022, taking place between the 5th and 13th of November in Zurich and Winterthur, is the biggest sport event in Switzerland this year. The event venues are the new home of the ZSC Lions, Swiss Life Arena, and the AXA Arena in Winterthur. The local organising committee is aiming to host a climate neutral event (The Green Goal), which makes the event unique and historic.
“The sustainability target of the event facilitated the decision for DUSCHOLUX to become a sponsor. It is engraved in the company’s values”, Mr Baumgartner concludes.
The customised shirts are designed and produced by Craft who also acts as IFF Official Sports Apparel Provider for the WFC 2022.
